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Confidence interval for the total advertising impact and its mean duration under Koyck models

✍ Scribed by John M. McCann; Richard C. Morey; Amitabh S. Raturi


Book ID
112835531
Publisher
Sage Publications
Year
1991
Tongue
English
Weight
735 KB
Volume
19
Category
Article
ISSN
0092-0703

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