Communicating a new corporate image during privatization: the case of El Al airlines

✍ Scribed by Herstein, Ram; Mitki, Yoram; Jaffe, Eugene D.

• Book ID: 123606740
• Publisher: Emerald Group Publishing Limited
• Year: 2008
• Tongue: English
• Weight: 87 KB
• Volume: 13
• Category: Article
• ISSN: 1356-3289
• DOI: 10.1108/13563280810914810