Commercialization of Innovative Technologies (Bringing Good Ideas to the Marketplace) || Finding Ideas

✍ Scribed by Touhill, C. Joseph; Touhill, Gregory J.; O'riordan, Thomas A.

• Publisher: John Wiley & Sons, Inc.
• Year: 2010
• Tongue: English
• Weight: 626 KB
• Edition: 1
• Category: Article
• ISBN: 047023007X
• DOI: 10.1002/9780470925362.ch4

✦ Synopsis

In Chapters 1 to 3 we looked at technology commercialization from a strategic viewpoint and attempted to provide insight into the perspectives that various innovation team members bring to the process. Moreover, in Chapter 3 we discussed the importance of formulating an endgame strategy. In the next 12 chapters, including this one, we focus on tactical considerations.' We approach these chapters by describing how we would examine individual candidate technologies and how we would approach typical operating situations.

4.1 IF YOU HAVE MONEY, IDEAS FIND YOU

As soon as inventorshnovators discover that they can't fund their concept or idea without help, they look for outside sources of money. We said earlier that borrowing from relatives should be avoided if possible, and banks (including commercial banks) don't want to lend money without expecting the security of more assets than the inventor usually is willing to pledge. So the inventor looks toward venture capital groups or that increasingly popular phenomenon-angel investment groups-for money. Angel 'The final two chapters combine both strategy and tactics.