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Comment on ‘a new method of scenario analysis for strategic planning’

✍ Scribed by Stephen M. Millett; Ed Honton

Publisher
John Wiley and Sons
Year
1989
Tongue
English
Weight
182 KB
Volume
8
Category
Article
ISSN
0277-6693

No coin nor oath required. For personal study only.

✦ Synopsis

Letters to the Editor

Comment on 'A New Method of Scenario

Analysis for Strategic Planning'

We were pleased to read recently the Brauers and Weber article in the January-March 1988 issue of Journal of Forecasting. This article is an indication of the maturation of scenario methodologies and their actual use by companies in strategic planning.

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