Collectivism and social influence in the buying decision: A four-country study of inter- and intra-national differences

✍ Scribed by Kritika Kongsompong; Robert T. Green; Paul G. Patterson

• Book ID: 116266337
• Publisher: Elsevier
• Year: 2009
• Tongue: English
• Weight: 180 KB
• Volume: 17
• Category: Article
• ISSN: 1441-3582
• DOI: 10.1016/j.ausmj.2009.05.013