๐”– Bobbio Scriptorium
โœฆ   LIBER   โœฆ

Cognitive consistency of marketing managers in ethical situations

โœ Scribed by John Fraedrich; O. C. Ferrell


Book ID
112833888
Publisher
Sage Publications
Year
1992
Tongue
English
Weight
818 KB
Volume
20
Category
Article
ISSN
0092-0703

No coin nor oath required. For personal study only.


๐Ÿ“œ SIMILAR VOLUMES


Ethical behavior of marketing managers
โœ David J. Fritzsche; Helmut Becker ๐Ÿ“‚ Article ๐Ÿ“… 1983 ๐Ÿ› Springer ๐ŸŒ English โš– 805 KB

The ethical behavior of marketing managers was examined by analyzing their responses to a series of different types of ethical dilemmas presented in vignette form. The ethical dilemmas addressed dealt with the issues of (1) coercion and control, (2) conflict of interest, (3) the physical environment