✦ LIBER ✦
Clan culture, strategic orientation and new product performance in Chinese marketing ventures: an exploration of main and moderating effects
✍ Scribed by Chuang, Fu-Mei; Morgan, Robert E.; Robson, Matthew J.
- Book ID
- 126986919
- Publisher
- Taylor and Francis Group
- Year
- 2012
- Tongue
- English
- Weight
- 170 KB
- Volume
- 20
- Category
- Article
- ISSN
- 0965-254X
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