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Changing the course of marketing: Alternative paradigms for widening marketing theory. Research in marketing. A research annual: Edited by N. Dholakia and J. Arndt. Greenwich, CT: JAI Press, Inc., 1985. 311 pp

✍ Scribed by Karl-Erik Wärneryd


Book ID
119126508
Publisher
Elsevier Science
Year
1987
Tongue
English
Weight
760 KB
Volume
4
Category
Article
ISSN
0167-8116

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