✦ LIBER ✦
Cause-related marketing (CRM): Branding financial service organisations in cyprus by aligning CSR with business motivations
✍ Scribed by Ioanna Papasolomou; Marlen Demetriou
- Publisher
- Springer-Verlag
- Year
- 2005
- Tongue
- English
- Weight
- 127 KB
- Volume
- 2
- Category
- Article
- ISSN
- 1865-1984
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