Business Plans Kit For Dummies, 5th Edition

✍ Scribed by Peterson, Steven D; Jaret, Peter E; Schenck, Barbara Findlay

• Publisher: John Wiley & Sons
• Year: 2016
• Tongue: English
• Leaves: 384
• Edition: 5
• Category: Library

✦ Synopsis

The fast and easy way to construct a winning business plan

If you're looking to establish, expand, or re-energize a business, the best place to start is with a sound business plan—and this new edition of Business Plans Kit For Dummies is here to help you get you started. From getting your hands on start-up money from investors to successfully growing or reimaging your venture, it offers everything you need to craft a well-defined business plan that will set you on a course to get your business moving in the right direction.  

Are you unsure how to draft objectives for managers or deal with displacement? Are you new to hiring employees and need help grasping the ins and outs of creating a new business? No worries! Business Plans Kit For Dummies is brimming with all the tools and expert guidance you need to bring a successful business plan to life and keep your company afloat in any economic environment. Including the latest tips and resources, and packed with lots of helpful examples and sample forms, it offers everything you need to craft a winning business plan and increase the likelihood your business will not only survive, but thrive!

• Create a sound business plan and clear mission statement
• Establish and assess your goals and objectives
• Get start-up money in any economy
• Increase your business' chances of financial success

If you're a small business owner, investor, or entrepreneur looking for expert guidance on developing and implementing a strategic plan to help your business succeed, Business Plans Kit For Dummies has you covered!

✦ Table of Contents

Content: Introduction 1 Part 1: Getting Started with Business Plans 5 CHAPTER 1: Powering Up for Business Success 7 CHAPTER 2: Developing the Idea That Powers Your Plan 25 CHAPTER 3: Defining Your Business Purpose and Structure 47 Part 2: Developing Your Plan s Components 77 CHAPTER 4: Understanding Changing Conditions, Customers, and Competition 79 CHAPTER 5: Charting Your Strategic Direction 103 CHAPTER 6: Describing Your Business and Its Capabilities 129 CHAPTER 7: Crafting Your Marketing Plan 155 CHAPTER 8: Finding Your Funding 177 CHAPTER 9: Tallying Your Financial Situation 191 Part 3: Tailoring Your Plan to Fit Your Business 215 CHAPTER 10: Planning for a One-Person Business 217 CHAPTER 11: Planning for a Small Business 241 CHAPTER 12: Planning for a Virtual Business 255 CHAPTER 13: Planning for an Established Business 267 CHAPTER 14: Planning for a Nonprofit Organization 283 CHAPTER 15: Planning in a Transformed World 301 Part 4: Making the Most of Your Plan 315 CHAPTER 16: Putting Your Plan Together 317 CHAPTER 17: Implementing Your Plan 337 Part 5: The Part of Tens 361 CHAPTER 18: Ten Signs That Your Plan May Need an Overhaul 363 CHAPTER 19: Ten Questions to Ask Before You Finish Your Business Plan 369 Appendix: What You Can Find Online 373 Index 379