Foreword xv Introduction 1 Part I: Getting Started with Business Networking 5 Chapter 1: Getting to Grips with Networking Basics 7 Chapter 2: Exploring Dif ferent Aspects of Networking 23 Chapter 3: Setting (Realistic) Expectations 39 Chapter 4: Making Use of Networking Organisations 47 Chapter 5: Networking at Trade Shows 65 Part II: Face-to-face Networking 73 Chapter 6: Attending Networking Meetings 75 Chapter 7: Making Connections in Open Networking 91 Chapter 8: Nailing the Introductions Round 103 Chapter 9: Handling One-to-Ones 127 Chapter 10: Breezing Through the Ten-Minute Speaker Slot 137 Chapter 11: Following Up 155 Part III: Networking Online and Using Social Media 171 Chapter 12: Networking Online 173 Chapter 13: Using Social Media to Keep Relationships Alive 183 Chapter 14: Networking Using Different Social Media Platforms 203 Chapter 15: Joining Up Your Online and Offline Networking 215 Part IV: Turbo-charging Your Networking 225 Chapter 16: Using Networking to Build Your Business 227 Chapter 17: Building Networking into Your Business Strategy 241 Part V: Measuring Your Success 249 Chapter 18: Networking or Notworking? 251 Chapter 19: Revisiting Your Approach 259 Part VI: The Part of Tens 271 Chapter 20: Ten Ways to Improve Your Networking Results 273 Chapter 21: Ten Networking Gaffes to Avoid 279 Index 285