A balanced, holistic approach to understanding business analytics. This book provides readers with the fundamental concepts and tools needed to understand the emerging role of business analytics in organizations. Evans also shows readers how to apply basic business analytics tools in a spreadsheet e
Business Analytics: Methods, Models, and Decisions
β Scribed by James R. Evans
- Publisher
- Pearson
- Year
- 2015
- Tongue
- English
- Leaves
- 653
- Edition
- Paperback
- Category
- Library
No coin nor oath required. For personal study only.
β¦ Synopsis
Business Analytics, "Second Edition teaches the fundamental concepts of the emerging field of business analytics and provides vital tools in understanding how data analysis works in today s organizations. Students will learn to apply basic business analytics principles, communicate with analytics professionals, and effectively use and interpret analytic models to make better business decisions. Included access to commercial grade analytics software gives students real-world experience and career-focused value. Author James Evans takes a balanced, holistic approach and looks at business analytics from descriptive, and predictive perspectives.
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