Burn Rate: How I Survived the Gold Rush Years on the Internet

✍ Scribed by Wolff, Michael

• Book ID: 110366065
• Publisher: Simon & Schuster
• Tongue: English
• Weight: 2 MB
• Category: Fiction
• ISBN: 0684848813

✦ Synopsis

Michael Wolff's wickedly funny chronicle of his rags-to-riches-to-rags adventure as a fledgling Internet entrepreneur exposes an industry powered by hype, celebrity, and billions of investment dollars -- and notably devoid of profit-making enterprises.

As he describes his efforts to control his company's burn rate -- the amount of money the company consumes in excess of its income -- Wolff offers a no-holds-barred portrait of unaccountable successes and major disasters, including the story behind Wired magazine and its fanatical founder, Louis Rossetto; the rise of America Online, perhaps the most dysfunctional successful company in history, and the humiliating inability of people such as Bill Gates to untangle the intricacies of the Web.