✦ LIBER ✦
Bringing the brand to life: Structural conditions of brand-consistent employee behavior
✍ Scribed by Henkel, Sven ;Tomczak, Torsten ;Wentzel, Daniel
- Book ID
- 113009786
- Publisher
- Springer-Verlag
- Year
- 2007
- Weight
- 171 KB
- Volume
- 24
- Category
- Article
- ISSN
- 0254-9697
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