We provided information about costs and benefits of public goods, mostly forms of risk reduction. Judgments of willingness to pay (WTP) for the goods was affected by cost as well as benefit, even when subjects judged the benefit to be unaffected by cost. Cost information affected WTP when it took th
Bridging the Gap Between Public Expectations and Public Willingness to Pay
β Scribed by Clive H. Smee
- Publisher
- John Wiley and Sons
- Year
- 1997
- Tongue
- English
- Weight
- 67 KB
- Volume
- 6
- Category
- Article
- ISSN
- 1057-9230
No coin nor oath required. For personal study only.
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## Abstract The conception of nonprofit organizations as institutional bridges that mediate within an environment of interrelationships is a useful device for informing strategic thinking by nonprofit professionals and volunteers. The bridge metaphor neatly explains not only the rise in number of n