✦ LIBER ✦
Brand signal quality of products in an asymmetric online information environment: An experimental study
✍ Scribed by Hsiu-Yuan Tsao; Pierre Berthon; Leyland F. Pitt; Michael Parent
- Publisher
- John Wiley and Sons
- Year
- 2011
- Tongue
- English
- Weight
- 163 KB
- Volume
- 10
- Category
- Article
- ISSN
- 1472-0817
- DOI
- 10.1002/cb.327
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