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Brand image and brand dilution in the fashion industry

✍ Scribed by Peter M. Kort; Jonathan P. Caulkins; Richard F. Hartl; Gustav Feichtinger

Publisher: Elsevier Science
Year: 2006
Tongue: English
Weight: 272 KB
Volume: 42
Category: Article
ISSN: 0005-1098
DOI: 10.1016/j.automatica.2005.10.002

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