𝔖 Bobbio Scriptorium
✦   LIBER   ✦

Best value, partnerships and relationship marketing in local government

✍ Scribed by Patricia Rees; Hanne Gardner

Publisher
John Wiley and Sons
Year
2003
Tongue
English
Weight
208 KB
Volume
8
Category
Article
ISSN
1465-4520

No coin nor oath required. For personal study only.

πŸ“œ SIMILAR VOLUMES

Critical events and next best activities
Critical events and next best activities in relationship marketing: Best practices beyond advanced analytics
✍ Boris Bartikowski; Peter BraunmΓΌller πŸ“‚ Article πŸ“… 2006 πŸ› Wiley (John Wiley & Sons) 🌐 English βš– 130 KB

## Abstract Customer relationship management (CRM) systems are the backbone of effective marketing efforts. Yet some research has found that such systems can suffer failure rates as high as 75 percent, thus negating their value to their organizations. This interview explores both the promise and th

Values of protagonists in best pictures
Values of protagonists in best pictures and blockbusters: Implications for marketing
✍ Douglas Charles Beckwith πŸ“‚ Article πŸ“… 2009 πŸ› John Wiley and Sons 🌐 English βš– 119 KB

## Abstract Understanding the personal values of protagonists in films can provide a foundation upon which to build film marketing campaigns. The research discussed below focused on the personal values of protagonists in 93 films comprising three samples released in the United States between 1996 a