Associations Between Message Features and Subjective Evaluations of the Sensation Value of Antidrug Public Service Announcements

✍ Scribed by Susan E. Morgan; Philip Palmgreen; Michael T. Stephenson; Rick H. Hoyle; Elizabeth P. Lorch

• Book ID: 109011244
• Publisher: John Wiley and Sons
• Year: 2003
• Tongue: English
• Weight: 91 KB
• Volume: 53
• Category: Article
• ISSN: 0021-9916
• DOI: 10.1111/j.1460-2466.2003.tb02605.x