Artificial Intelligence, Big Data, IOT and Block Chain in Healthcare: From Concepts to Applications

✍ Scribed by Yousef Farhaoui (editor)

• Publisher: Springer
• Year: 2024
• Tongue: English
• Leaves: 581
• Series: Information Systems Engineering and Management, 6
• Category: Library

✦ Synopsis

This book covers a wide range of topics related to the integration of Artificial Intelligence, Big Data, IoT, and Blockchain: From Concepts to Applications. It begins by establishing a solid foundation and introducing the concepts and principles of each technology. The subsequent chapters delve into the various applications and use cases, providing readers with real-world examples of how AI, IoT, and Blockchain can be leveraged to address key challenges in Smart Environments. Data is becoming an increasingly decisive resource in modern societies, economies, and governmental organizations. Data science, Artificial Intelligence, and Smart Environments inspire novel techniques and theories drawn from mathematics, statistics, information theory, computer science, and social science. This book reviews the state of the art of big data analysis, Artificial Intelligence, and Smart Environments. It includes issues that pertain to signal processing, probability models, machine learning, data mining, databases, data engineering, pattern recognition, visualization, predictive analytics, data warehousing, data compression, computer programming, smart city, etc. The papers in this book were the outcome of research conducted in this field of study. The latter makes use of applications and techniques related to data analysis in general and big data and smart cities in particular. The authors hope that this book serves as a valuable resource and guide for readers, empowering them to navigate the intricate landscape of Artificial Intelligence, IoT, and Blockchain in Smart Environments. Let the authors embark on this transformative journey together, as the authors explore the concepts and applications that hold the potential to shape the future of Smart Environments. The book appeals to advanced undergraduate and graduate students, post-doctoral researchers, lecturers, and industrial researchers, as well as anyone interested in big data analysis and Artificial Intelligence.

✦ Table of Contents

Preface
Contents
Iterative Method of Newton-Raphson for Systems with Two Equations
1 Introduction
2 Mathematical Background
3 Algorithmic Implementation in Python Programming Language
4 Algorithmic Implementation in Java Programming Language
5 Conclusions
References
Harnessing Reinforcement Learning for Enhanced Solar Radiation Prediction: State-of-the-Art and Future Directions
1 Introduction
2 Fundamentals of Reinforcement Learning
3 Traditional Methods for Solar Radiation Prediction
4 Reinforcement Learning for Solar Radiation Prediction: State-of-the-Art
4.1 Deep Reinforcement Learning
4.2 Meta-reinforcement Learning
4.3 General Reinforcement Learning
5 Challenges, Limitations, and Future Directions
6 Conclusion
References
LoRaWAN-Based Smart Irrigation Systems: A Literature Review
1 Introduction
2 Related Work
3 Discussion
4 Conclusion and Future Work
References
A Temporal Metadata Management Approach for Data Lakes
1 Introduction
2 T-goldMEDAL: A Temporal Metadata Model for Data Lakes
3 QL4-T-goldMEDAL: A Temporal Query Language for Metadata of T-goldMEDAL Data Lakes
4 Conclusion
References
Artificial Intelligence in Social Media: From Content Personalization to User Engagement
1 Introduction
2 Perspectives on Artificial Intelligence: From Optimism to Concern
3 Artificial Intelligence Outlook: From Optimism to Concern
3.1 History of the Development of Artificial Intelligence
3.2 Types of Artificial Intelligence
4 Impacts and Uses of Artificial Intelligence on Social Networks
5 The Future of Industrial Artificial Intelligence
6 Conclusion
References
Designing a Comprehensive Data Security Protection System for Multi-dimensional Threats in Cloud Computing
1 Introduction
2 Literature Survey
3 Overview of Cloud Computing and Data Security
3.1 Cloud Security on Multi-dimensional Data
3.2 AES Encryption Algorithm
3.3 System Design
3.4 AES in Cloud Security
3.5 Attribute Based Encryption Algorithm
3.6 Multidimension Protection in Cloud Security
4 Conclusion
References
Optimized CNN-BiGRU Intrusion Detection Model with SMOTE Enhancement: Using Optuna for Automated Hyperparameter Tuning
1 Introduction
2 Related Works
3 Methodology and Materials
3.1 Smote Technique
3.2 Attention Mechanism
3.3 Hyper-parameter Optimization
3.4 The Architecture of CNN-BiGRU
3.5 The Combined Model CNN-BiGRU
4 Experiments
4.1 NSLKDD Dataset
4.2 Evaluation Metrics
5 Results
5.1 Optuna Best Trial
5.2 Classification Attacks for NSLKDD Dataset
6 Conclusion
References
Digitally-Enabled Labor Market: The Dark Side of Digital Transformation
1 Introduction
2 Digital Transformation and Workforce
3 Research Methodology
4 Results
5 Discussion and Conclusion
5.1 Implications for Theory
5.2 Implications for Practice
5.3 Limitations and Suggestions for Future Research
References
A Comparative Study on the Adoption of Customer Relationship Management (CRM) Technologies by Family and Non-Family Small and Medium Enterprises (SMEs)
1 Introduction
2 Theoretical Background
2.1 CRM Definitions
2.2 CRM and Impact on Performance
2.3 CRM Specificity in the Context of Family and Non-Family SMEs
3 Methodology
4 Results
4.1 Adoption of CRM Tools by SMEs in the Sample
4.2 Order of CRM Tools Adopted by the SMEs in the Sample
4.3 Number of CRM Tools Adopted by SMEs in the Sample
5 Discussion
6 Conclusion
References
Learning Design of Lesson Plans with LAMS and CADMOS
1 Introduction
2 Background
3 A Detailed Analysis of LAMS and CADMOS in Learning Design
4 Conclusion
5 Future Scope
References
Systematic Literature Reviews in Political Marketing: Behavior, Influence, and Trust in the Era of Big Data and Artificial Intelligence
1 Introduction
2 Multidimensional Facets of Political Marketing: Concepts and Implications
3 Neo - Politics in the Digital Era: Examining the Intersection of Political Marketing, Artificial Intelligence, Social Media, and Big Data
4 Conclusions and Research Perspectives
References
The Role of Artificial Intelligence and Collective Intelligence in the Evolution of the HR Function
1 Introduction
2 The Challenges Facing the HR Function in a Context of Transformation
2.1 A Changing Environment
2.2 The New Challenges Facing the HR Function
3 The Future of the HR Function in the Face of Artificial Intelligence
3.1 Artificial Intelligence: What Are We Talking About?
3.2 The Impact of AI on the HR Function
4 Collective Intelligence: A New HR Practice
4.1 Collective Intelligence: Defining the Concept
4.2 Evolution of the HR Function Thanks to CI
5 Conclusion
References
The Role of Business Intelligence Systems in an Organization
1 Introduction
1.1 Problem Statement
1.2 Objective of the Study
2 Review of the Literature
2.1 Business Intelligence Definition
2.2 Business Intelligence Systems and Tools
2.3 The Role of Business Intelligence Systems in Organizations
3 Methodology
3.1 Case Study Approach
3.2 Data Collection
3.3 Data Analysis
4 Result
5 Discussion
6 Conclusion
References
Marketing Strategies Developed by Informal Production Units
1 Introduction
2 Characteristics of the Informal Market
2.1 Developments in the Informal Sector
2.2 Actors in the Informal Economy
2.3 Diagnosis of the Informal Market
3 Marketing Strategies Developed by Informal Production Units
3.1 Strategic Objectives of Informal Production Units
3.2 Marketing Actions Used by Informal Production Units
4 Informal Consumption Risk
5 Conclusion
References
Medical Image Compression Using Discrete Wavelet Transform
1 Introduction
2 Literature Review
3 The Proposed Method
3.1 Preprocessing of Images
3.2 Discrete Wavelet Transform
3.3 Discrete Wavelet Transform
3.4 Coding of Image
4 Performance Parameters
5 Results and Discussions
6 Conclusion
References
Perspectives on the Integration of Artificial Intelligence in the Independent Hotel Sector of the Rabat-Sale-Kenitra Region: An Empirical Study
1 Introduction
2 Literature Review
2.1 Application of AI in Hospitality Sector
3 Materials and Methods
3.1 Findings
3.2 Discussion and Limitations
4 Conclusion
References
Modeling Moroccan Consumer Behavior: An Empirical Approach
1 Introduction
2 Theoretical Presentation of the Model
3 Data and Research Methodology
4 Analysis and Discussion of Results
5 Conclusion
References
Exploring Consumer Behavior in Emerging Markets Towards Organic Products Through Local Identity, Patriotism, and Trust in Origin: Moroccan Case
1 Introduction
1.1 Overview of Country of Origin, Patriotism and Product Authenticity and Trust
1.2 Research Gap
1.3 Aims and Objectives
1.4 Research Questions
2 Motivation Behind the Study
3 Literature Review
3.1 Consumer Behaviour in the Context of Moroccan Case Study
3.2 Local Identity and Consumer Behaviour
4 Research Methodology
5 Related Work
6 Analysis and Interpretation
6.1 Impact of Sense of Belonging to Locally Produced Organic Food
6.2 Impact of Patriotism on Consumer Preferences for Organic Food
6.3 Case Studies Analysis on Moroccan Local Organic Food Products
6.4 Theoretical Model for Analysis (Bagozzi and Perugini’s Model)
7 Inferences from the Analysis
8 Research Implication and Recommendations
9 Conclusion
References
The Influence of Behavioral Biases on Portfolio Management Decisions: Deviations from the Efficient Frontier of Modern Portfolio Theory
1 Introduction
2 Literature Review
3 Research Methodology
4 Results
4.1 Presentation of the Efficient Portfolio
4.2 Presentation of the Portfolios Produced by Our Sample
5 Conclusion
References
Optimizing Hyperparameters for Fraud Detection: A Comparative Analysis of Machine Learning Algorithms
1 Introduction
2 Literature Review
3 Methodology
4 Experimental Results
5 Conclusion
References
Human Resources Manager: Agent of Change
1 Introduction
2 Organizational Change: Conceptual Framework
2.1 The Change Processes
2.2 Factors Triggering Change
2.3 Types of Change
3 HRD and the Change Process
3.1 Main HRD Change Agent
3.2 The Marriage of HR and Organizational Change
3.3 The Importance of Change Management
4 Practical Example
5 Conclusion
References
Excel-Based Simulator for a Better Decision Making in a Financial Market
1 Introduction
2 Literature Review
3 Methodology
3.1 Results and Interests
4 Contextualization and Selected Indicators
4.1 Over-All Model
4.2 Moving Average and Bollinger Bands
4.3 PSAR: Stop and Reverse
4.4 Momentum
4.5 RSI
5 Conclusion
5.1 Limits and Perspectives
References
Springer Data Modeling Approaches Applied to Marketing and Management
1 Introduction
2 Theoretical Background
3 Case Studies and Results
4 Discussion
5 Conclusion and Future Recommendations
References
Resident’s Cooperative Behaviors Towards a Place Brand: A Comprehensive Literature Review
1 Introduction
2 Literature Review
2.1 Ambassadorship Behaviors
2.2 Place Citizenship Behavior
3 Conclusion
References
Public Bus Transport Service Quality and Passenger Satisfaction: A Bibliometric Analysis (2000–2022)
1 Introduction
2 Materials and Methods
3 Results and Discussion
4 Conclusion
References
Trust as a Catalyzer of Political Marketing: From Dichotomy to Confluence
1 Introduction
2 Theoretical Background and Analysis of Key Factors of Trust
3 Correlation Between Trust and Voting Behavior
4 Results, Interpretations and Discussions
5 Application of Marketing Concepts
6 Conclusion and Future Directions
References
The Impact of Compulsory Health Insurance on Medical Care Expenditure by Moroccan Households: A Matching Approach
1 Introduction
2 Research Methodology
3 Examination of Empirical Results
4 Discussion of Findings
5 General Conclusion and Limits
References
The Contribution of Support Structures in Promoting Youth Entrepreneurship in Morocco
1 Introduction
2 Literature Review
2.1 Foundations and Definitions of the Entrepreneur
2.2 Current State of Youth Entrepreneurship in Morocco
3 Conceptual Framework and Research Hypotheses
4 Epistemological Positioning and Research Approach
5 Methodology
5.1 Data Collection Instrument
5.2 Target Population and Sampling
6 Analysis and Results
6.1 Obstacles to Youth Entrepreneurship
6.2 Suggestions and Recommendations for Promoting Youth Entrepreneurship
7 Discussion
8 Recommendations and Proposals for Measures to Promote Youth Entrepreneurship
9 Conclusion
References
The Role of Territorial Marketing and Social Networks on the City’s Brand Image and Loyalty: The Case of the City of Hammamet
1 Introduction
2 Theoretical Framework and Conceptual Model
3 Research Methodology
4 Search Results
5 Discussion and Conclusion
List of Annexes
Appendix 3:
Bibliographys
The Post-crisis Recovery of Domestic Tourism
1 Introduction
2 Theoretical and Conceptual Foundations of Tourism Marketing
2.1 Study of Consumer Behavior
2.2 Strategic Marketing
2.3 Operational Marketing (Tourism Marketing Mix)
3 Crisis Risks in the Tourism Sector
4 Specificity of Moroccan Domestic Tourism
4.1 Impact of the Crisis on the Domestic Tourism Sector
4.2 Crisis Management
5 Analysis and Discussion of Results
5.1 Materials and Methods
5.2 Results and Discussion
6 Conclusion
References
Role of the e-Marketing Strategy in the Promotion and Marketing of Terroir Products: Case of Moroccan Agricultural Cooperatives
1 Introduction
2 e-Marketing for the Development of Local Products
2.1 Local Products: Local Ambassadors
2.2 Cooperatives: A Source of Socio-Economic Development
2.3 e-Marketing/Digital Marketing and Its Strategies
3 National Agricultural Development Strategy: Terroir Product Development Programs and Cooperative Upgrading
3.1 Terroir Products: A Prominent Place in National Agricultural Development Strategie
3.2 Strategy for Promoting Local Products
3.3 Programs for Upgrading Local Products and Their Impacts
4 Empirical Study on the Impact Evaluation of e-Marketing Tools on Consumer Behavior Change and Their Influence on the Marketing of Local Cooperative Products
4.1 Research Methodology
4.2 Analysis of Survey Results
4.3 Analysis of Survey Results Using SPSS
4.4 Recommendations
5 Conclusion
References
Marketing 5.0: A New Approach to Enhance Customer Experience (CX) Through the Integration of Innovative Technologies into the Customer Customer Journey
1 Introduction
2 The Evolution of Marketing from Marketing 1.0 to Marketing 5.0
3 Customer Experience
4 Customer Journey
5 Customer Experience and New Technologies
6 Relationship Between Concepts
6.1 Relationship Between Marketing 5.0 and Customer Experience
6.2 Relationship Between Innovative Technologies and Customer Experience
6.3 Relationship Between Customer Experience and Customer Journey
7 Examples of Using Cutting Edge Technologies in Marketing: All Examples Are Extracted from the Book Marketing 5.0 by Kotler
8 Conclusion
References
Unlocking Consumer Minds: A Comprehensive Exploration of Neuromarketing Techniques and Consumer Decision Processes
1 Introduction
2 Neuromarketing Concept and Definitions
3 Neuromarketing Tools
4 Neuromarketing Contributions
5 Neuromarketing Ethics and Limitations
6 Conclusion
References
Stakeholders’ Involvement in Place Marketing: Theoretical Background
1 Résumé
2 Introduction
3 Review of Stakeholder Theory
3.1 Definition of Stakeholders
3.2 Typology of Stakeholders
3.3 Major Contributions of the Stakeholder Theory
4 Stakeholders’ Involvement in Place Marketing
4.1 Identification of Stakeholders in Place Marketing
4.2 Importance of Stakeholders’ Involvement in Place Marketing
4.3 Stakeholders’ Involvement in Place Branding: Proposing a Conceptual Framework
5 Conclusion
References
The Effect of Influencers’ Humor on Moroccan Consumers’ Behavior: Bilateral Analysis
1 Introduction
2 Literature Review
2.1 Definitions of the Concept of Humor
2.2 The Influence of Humor on Consumer Behavior
3 Research Methodology
4 Results of the Research
4.1 Lexical Analysis
4.2 Content Analysis
5 Discussion in the Light of Theory
6 Conclusion
Appendix
Appendix 1: Influencer Sample
Appendix 2: Consumer Sample
References
Assessing COVID-19’s Impact on Passenger Perception of Bus Service Quality
1 Introduction
2 Materials and Methods
2.1 Protocol and Data Research
2.2 Data Selection Process
2.3 Screening and Data Abstraction
3 Results
3.1 Descriptive Analysis
3.2 Content Analysis
4 Research Limits and Future Perspectives
5 Conclusion
References
Big Data Analytics in Supply Chain Management
1 Introduction
2 Theoretical Foundation
2.1 Key Concepts in Supply Chain Management
2.2 Fundamental Principles of BDA
2.3 Integration of BDA into Supply Chain Process
3 Applications of BDA in Supply Chain Management
3.1 Demand Forecasting
3.2 Inventory Optimization
3.3 Real-Time Visibility and Tracking
4 Examples and Case Studies of Use and Implementation of Analytics in Supply Chains
Appendix
References
Human Resources Marketing, Attractiveness, Loyalty and Retention of Professional Talents
1 Introduction
2 HR Marketing: Theoretical and Conceptual Inputs
2.1 HR Marketing: Definitions and Objectives
3 HR Mark's Impact on: Attractiveness, Loyalty and Staff Retention
3.1 Attracting Potential Candidates
3.2 Employee Loyalty and Retention
4 Equipment and Methods
5 Results and Discussion
6 Discussion
7 Conclusion
References
Applying the DART Model in Value Co-creation: The “DYALNA” Case Study
1 Introduction
2 Literature Review
2.1 Customer Value Co-creation
2.2 Dimensions of DART Model
3 Research Methodology
3.1 Participants
3.2 Data Analysis
4 Results and Discussion
4.1 Demographic Information
4.2 Theme 1: Consumer Experience in the Co-creation Process of the DYALNA Brand
4.3 Theme 2: Application of the DART Model in the Co-creation Process of the DYALNA Brand
4.4 Theme 3: Effects of the DART Model's Co-creation Application on Consumer Attitudes
5 Conclusion
References
The Use of Big Data Analytics in E-commerce Marketing: A Case Study of Morocco
1 Introduction
2 Literature Review
3 Research Methodology
4 Results and Analysis of Data Collected:
5 Validity and Reliability
6 Conclusions
References:
Personal Values as Drivers of Sustainable Behaviors in Moroccan SME Managers
1 Introduction
2 Literature Reviews
2.1 Personal Norms of Managers as a Driver to Sustainable Behaviors
2.2 Managers as Organizational Support for Sustainable Initiatives
3 Methods
4 Empirical Results Analyses and Discussions
5 Conclusion
References
Behavioral Intention in the Digital Era
1 Introduction
2 Literature Review
3 Methodology
3.1 Operationalization of Variables
3.2 Context of the Study and Sampling
3.3 The Questionnaire and Data Collection
4 Results and Discussions
4.1 Descriptive Statistics on Word of Mouth:
4.2 Descriptive Statistics on the Determinants of Choice of Foreign Students
4.3 Descriptive Statistics on Information Available to Students Enrolment
4.4 Discussion of Results
5 Conclusion
References
Remote Managerial Efficiency in a Teleworking Context: An Exploratory Study Based on a Moroccan Startup Case
1 Introduction
2 Remote Management in a Teleworking Context
2.1 Key Theoretical Underpinnings of Remote Management
2.2 Remote Supervision Dimensions
2.3 Key Success Factors of Remote Management
3 Research Methodology
4 Results Analysis
4.1 Results of Supervision Dimensions
4.2 Results of Key Success Factors of Remote Management
5 Conclusion
References
Sustainability in the Internet of Things: Insights, Scope, and AI-Driven Optimized Water Management with Big Data Integration
1 Introduction
2 IoT and AI-Driven Optimized Water Management: An Overview and Imperatives for Surveillance Systems
3 IoT and Big Data Integration in Optimizing Water Management: A Review and Key Considerations for Surveillance Systems
4 Computer Vision and Deep Learning for Sustainable Practices in the Internet of Things
5 Establishing and Annotating the Dataset
6 Problem Statement and Research Objectives
7 Proposed Methodology and Research Plan
8 Conclusion
References
Bar Code Detection for AI-Driven EDA and Big Data Analytics
1 Introduction
2 Barcode Detection's Role and Significance in Surveillance Video Analysis
3 Overview of Deep Learning Techniques and Their Role in Computer Vision Tasks
4 Understanding Convolutional Neural Networks (CNNs) and Their Significance in Barcode Detection
5 Harnessing Transfer Learning for Training Deep Learning Models in Barcode Recognition
6 Exploring the ResNet34 Architecture and Its Applicability to Barcode Identification
7 Leveraging the Fastai Library for Streamlined Management of Barcode Datasets
8 Data Processing and Model Construction
9 Determining the Optimal Learning Rate and Model Training
10 Literature Review
11 Problem Statement
12 Conclusion
References
AI-Enhanced Big Data IoT System for Helmet Detection to Boost Biker Safety
1 Introduction
2 Surveying Biker Safety: An Overview and Imperatives for Surveillance Systems
3 Computer Vision and Deep Learning
4 Establishing and Annotating the Dataset
5 Utilizing the YOLO (You Only Look Once) Algorithm for Object Detection
6 Problem Statement and Research Objectives
7 Proposed Methodology and Research Plan
8 Conclusion
References
Strategies for Migrating BI Solutions to the Cloud: A Framework for Integrated and Secure Viability Analysis
1 Introduction
2 Relevant Research
3 The Strategic Framework
4 Conclusion and Perspectives
References
Algorithmic Approaches to the Traveling Salesman Problem for the Development of Students’ Computational Thinking
1 Introduction
2 A Brute-Force Algorithmic Approach for the Traveling Salesman Problem
3 A First Greedy Heuristic Algorithm for the Traveling Salesman Problem
4 The Traveling Salesman Problem (TSP) Using the A* Algorithm
5 Discussion
References
Predict Rich Learner School Dropout and Improve Success Rates Using a Datamining Study and Machine Learning Algorithms
1 Introduction
2 Methodology and Data Collecting
2.1 Methodology
2.2 Data Collecting
2.3 Data Analysis
2.4 Interpretation and Discussion
3 The Proposed Machine Learning Models
3.1 Pipelines Define Models
3.2 Result Training Model by PyCaret
3.3 Model Evaluation
4 Discussion
5 Conclusion
References
Incidence of Air Pollution on Human Development in Emerging Countries: A Supervised Learning Approach
1 Introduction
2 Negative Effects of Environmental Pollution on Humans
3 Method
3.1 Data
3.2 Model
4 Results and Discussion
5 Conclusions
References
Temperature Measurement System to Detect Possible Cases of Patients with Diabetic Foot Applied to University Professors
1 Introduction
2 Literature Review
3 Methodology
3.1 Thermal Camera
3.2 Image Processing
4 Results
5 Discussion
6 Conclusion and Recommendations
References
Author Index