Managerial cognition and the mimetic ado
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Henrich R. Greve
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Article
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1998
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John Wiley and Sons
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English
โ 133 KB
๐ 1 views
Managers planning to abandon a market position need to find a promising alternative, and face a choice of inventing a new market position or entering an existing one. The great uncertainty on the consequences of different actions leads them to rely on other organizations for information on how to co