✦ LIBER ✦

Applying the technology acceptance model in a two-country study of SMS advertising

✍ Scribed by Muk, Alexander; Chung, Christina

Book ID: 126001407
Publisher: Elsevier Science
Year: 2015
Tongue: English
Weight: 345 KB
Volume: 68
Category: Article
ISSN: 0148-2963
DOI: 10.1016/j.jbusres.2014.06.001

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

Factors influencing the acceptance of we

Factors influencing the acceptance of web-based training in Malaysia: applying the technology acceptance model

✍ Junaidah Hashim 📂 Article 📅 2008 🏛 John Wiley and Sons 🌐 English ⚖ 103 KB

Applying the technology acceptance model

Applying the technology acceptance model in a study of the factors affecting usage of the Taiwan digital archives system

✍ Jon-Chao Hong; Ming-Yueh Hwang; Hsuan-Fang Hsu; Wan-Tzu Wong; Mei-Yung Chen 📂 Article 📅 2011 🏛 Elsevier Science 🌐 English ⚖ 431 KB

User acceptance of a digital library sys

User acceptance of a digital library system in developing countries: An application of the Technology Acceptance Model

✍ Namkee Park; Raul Roman; Seungyoon Lee; Jae Eun Chung 📂 Article 📅 2009 🏛 Elsevier Science 🌐 English ⚖ 540 KB

Information technology acceptance in a s

Information technology acceptance in a sample of government employees: a test of the technology acceptance model

✍ Peter Roberts; Ron Henderson 📂 Article 📅 2000 🏛 Elsevier Science 🌐 English ⚖ 146 KB

The Technology Acceptance Model (TAM) [37] model, a derivative of the Theory of Reasoned Action (TRA) [26], attempts to explain the psychological determinants of attitudes, and subsequent acceptance behaviour, towards Information Technology (IT) in the workplace. The present study examined the effic

Modelling technology acceptance in educa

Modelling technology acceptance in education: A study of pre-service teachers

✍ Timothy Teo 📂 Article 📅 2009 🏛 Elsevier Science 🌐 English ⚖ 222 KB

Acceptance of health information technol

Acceptance of health information technology in health professionals: An application of the revised technology acceptance model

✍ Ketikidis, P.; Dimitrovski, T.; Lazuras, L.; Bath, P. A. 📂 Article 📅 2012 🏛 SAGE Publications 🌐 English ⚖ 460 KB