✦ LIBER ✦

Appeals in Korean Magazine Advertising: A Content Analysis and Cross-Cultural Comparison

✍ Scribed by Woochang Jeon; George R. Franke; Bruce A. Huhmann; Joseph Phelps

Book ID: 110337273
Publisher: Springer
Year: 1999
Tongue: English
Weight: 626 KB
Volume: 16
Category: Article
ISSN: 0217-4561
DOI: 10.1023/a:1015491009717

No coin nor oath required. For personal study only.

📜 SIMILAR VOLUMES

Cross-Cultural Differences in Sexual Adv

Cross-Cultural Differences in Sexual Advertising Content in a Transnational Women's Magazine

✍ Michelle R. Nelson; Hye-Jin Paek 📂 Article 📅 2005 🏛 Springer US 🌐 English ⚖ 122 KB

The Construction of Beauty: A Cross-Cult

The Construction of Beauty: A Cross-Cultural Analysis of Women's Magazine Advertising

✍ Katherine Frith; Ping Shaw; Hong Cheng 📂 Article 📅 2005 🏛 John Wiley and Sons 🌐 English ⚖ 87 KB

Images of Men and Women in Mobile Phone

Images of Men and Women in Mobile Phone Advertisements: A Content Analysis of Advertisements for Mobile Communication Systems in Selected Popular Magazines

✍ Nicola Döring; Sandra Pöschl 📂 Article 📅 2006 🏛 Springer US 🌐 English ⚖ 208 KB

Images of Women’s Sexuality in Advertise

Images of Women’s Sexuality in Advertisements: A Content Analysis of Black- and White-Oriented Women’s and Men’s Magazines

✍ Christina N. Baker 📂 Article 📅 2005 🏛 Springer US 🌐 English ⚖ 205 KB

Scripts of Sexual Desire and Danger in U

Scripts of Sexual Desire and Danger in US and Dutch Teen Girl Magazines: A Cross-National Content Analysis

✍ Suchi P. Joshi; Jochen Peter; Patti M. Valkenburg 📂 Article 📅 2011 🏛 Springer US 🌐 English ⚖ 231 KB

Age and cross-cultural comparison of dri

Age and cross-cultural comparison of drivers’ cognitive workload and performance in simulated urban driving

✍ J. Son; B. Reimer; B. Mehler; A. E. Pohlmeyer; K. M. Godfrey; J. Orszulak; J. Lo 📂 Article 📅 2010 🏛 The Korean Society of Automotive Engineers 🌐 English ⚖ 517 KB