✦ LIBER ✦
Analysis of management narrative to understand social marketing strategy: The case of ‘Branding Logan City’
✍ Scribed by David Russell; Gillian Sullivan Mort; Margee Hume
- Book ID
- 116266346
- Publisher
- Elsevier
- Year
- 2009
- Tongue
- English
- Weight
- 623 KB
- Volume
- 17
- Category
- Article
- ISSN
- 1441-3582
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