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Analysis of Consumers' Attitudes toward Interactivity and Relationship Personalization as Contemporary Developments in Interactive Marketing Communication

✍ Scribed by Vlasic, Goran; Kesic, Tanja


Book ID
111860125
Publisher
Taylor and Francis Group
Year
2007
Tongue
English
Weight
459 KB
Volume
13
Category
Article
ISSN
1352-7266

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