𝔖 Bobbio Scriptorium
✦   LIBER   ✦

An optimal advertising media selection model for promotion of multiproducts in segmented market

✍ Scribed by Jha, P. C.; Aggarwal, Remica; Gupta, Anshu; Aggarwal, Sugandha


Book ID
127385646
Publisher
Informa UK (Taylor & Francis)
Year
2012
Weight
282 KB
Volume
15
Category
Article
ISSN
0972-0510

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