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An information processing review of the subjective value of money and prices

โœ Scribed by Priya Raghubir


Book ID
116617960
Publisher
Elsevier Science
Year
2006
Tongue
English
Weight
189 KB
Volume
59
Category
Article
ISSN
0148-2963

No coin nor oath required. For personal study only.


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## Abstract This is an empirical, experimental investigation of the value of information, as perceived through the willingness to purchase information (WTP) and the willingness to sell it (accept payment, WTA). We examined the effects of source nature: expertise versus content, and source status: c