An illustration of Bayes' theorem and its use as a decision‐making aid for competitive intelligence and marketing analysts

✍ Scribed by Calof, Jonathan L.; Michaeli, Rainer; Simon, Lothar

• Book ID: 120553792
• Publisher: Emerald Group Publishing Limited
• Year: 2008
• Tongue: English
• Weight: 371 KB
• Volume: 42
• Category: Article
• ISSN: 0309-0566
• DOI: 10.1108/03090560810877169