✦ LIBER ✦
An exploratory modeling of the decision process of new product selection by supermarket buyers
✍ Scribed by Edward W. McLaughlin; Vithala R. Rao
- Publisher
- John Wiley and Sons
- Year
- 1988
- Tongue
- English
- Weight
- 445 KB
- Volume
- 4
- Category
- Article
- ISSN
- 0742-4477
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