An Empirical Investigation of the "Dynamic McFadden" Model of Purchase Timing and Brand Choice: Implications for Market Structure

✍ Scribed by Pradeep K. Chintagunta and Alok R. Prasad

• Book ID: 124697432
• Publisher: American Statistical Association
• Year: 1998
• Tongue: English
• Weight: 414 KB
• Volume: 16
• Category: Article
• ISSN: 0735-0015
• DOI: 10.2307/1392011