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An ecological modernist interpretation of sustainability: the case of Interface Inc.

✍ Scribed by Wendy Stubbs; Chris Cocklin

Publisher
John Wiley and Sons
Year
2008
Tongue
English
Weight
89 KB
Volume
17
Category
Article
ISSN
0964-4733

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## Abstract Studies show that despite a concerted attempt by UK policy‐makers to portray β€˜eco‐efficiency’ measures as cost reducing, most owner‐managers of small firms view environmental measures as expensive to undertake. As a result, owner‐managers tend to be highly resistant to voluntarily impro