✦ LIBER ✦
An Analysis of Cause-Related Marketing Implementation Strategies Through Social Alliance: Partnership Conditions and Strategic Objectives
✍ Scribed by Gordon Liu; Wai-Wai Ko
- Publisher
- Springer
- Year
- 2010
- Tongue
- English
- Weight
- 281 KB
- Volume
- 100
- Category
- Article
- ISSN
- 0167-4544
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