✦ LIBER ✦
Ambivalence toward a country and consumers’ willingness to buy emblematic brands: The differential predictive validity of objective and subjective ambivalence measures on behavior
✍ Scribed by Cristel Antonia Russell; Dale W. Russell; Jill Klein
- Publisher
- Springer US
- Year
- 2010
- Tongue
- English
- Weight
- 193 KB
- Volume
- 22
- Category
- Article
- ISSN
- 0923-0645
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