<P>You need loyal customers, not just satisfied ones. <I>Managing the Customer Experience: Turn Customers Into Advocates</I> shows you how to manage your customer experience and reap the rewards. </P>
Alchemy for Managers: Turning experience into achievement
- Publisher
- Butterworth-Heinemann
- Year
- 1997
- Tongue
- English
- Leaves
- 339
- Edition
- 2
- Category
- Library
No coin nor oath required. For personal study only.
โฆ Synopsis
Alchemy for Managers demonstrates how you can develop yourself through the actual experience of managing. Alchemy for Managers shows: - how you can use your practical experience as a self-contained means to develop yourself - without having to go on a course - how your own projects can develop your competence in both leadership and management - how managing external actions and your internal thought processes can be brought together in an integrated, holistic way. Interactive and engaging style Real-life cases and reports written by managers at the chalkface
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xiv, 208 p. ; 22 cm