๐”– Bobbio Scriptorium
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Agencification and Location: Does Agency Site Matter?

โœ Scribed by Morten Egeberg; Jarle Trondal


Book ID
106503442
Publisher
Springer US
Year
2010
Tongue
English
Weight
160 KB
Volume
11
Category
Article
ISSN
1566-7170

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## Abstract The growth and success of outdoor advertising is in large part due to the medium's ability to reach an increasingly elusive and mobile consumer. However, this success has come with a price. Public pressure and regulation have begun to eliminate or curtail many outdoor advertising locati