✦ LIBER ✦
Advertising Repetition and Variation Strategies: Implications for Understanding Attitude Strength
✍ Scribed by Curtis P. Haugtvedt, David W. Schumann, Wendy L. Schneier and Wendy L. Warren
- Book ID
- 121344191
- Publisher
- University of Chicago Press
- Year
- 1994
- Tongue
- English
- Weight
- 436 KB
- Volume
- 21
- Category
- Article
- ISSN
- 0093-5301
- DOI
- 10.2307/2489749
No coin nor oath required. For personal study only.