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Advertising expenditure, intangible value and risk: A study of restaurant companies

✍ Scribed by Li-Tzang (Jane) Hsu; SooCheong (Shawn) Jang


Book ID
116556095
Publisher
Elsevier Science
Year
2008
Tongue
English
Weight
208 KB
Volume
27
Category
Article
ISSN
0278-4319

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