ADVERTISING AND VALUE MAXIMIZATION: AN INTEGRATIVE APPROACH
β Scribed by Jess B. Yawitz; Francis J. Connelly; William J. Marshall
- Book ID
- 109166695
- Publisher
- Decision Sciences Institute, Georgia State University
- Year
- 1978
- Tongue
- English
- Weight
- 413 KB
- Volume
- 9
- Category
- Article
- ISSN
- 0011-7315
No coin nor oath required. For personal study only.
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