Advertising and the market process: A modern economic view: by Robert B. Ekelund, Jr. and David S. Saurman Robert B. Ekelund, Jr. and David S. Saurman, Advertising and the Market Process. A Modern Economic View. San Francisco: Pacific Research Institute for Public Policy Research, 1988. 212 pp. $12.95

• Book ID: 115809728
• Publisher: Elsevier Science
• Year: 1990
• Tongue: English
• Weight: 89 KB
• Volume: 33
• Category: Article
• ISSN: 0007-6813
• DOI: 10.1016/0007-6813(90)90062-g