✦ LIBER ✦
[Advanced Series in Management] Social Media in Strategic Management Volume 11 || Social Media as Marketing Strategy: An Explorative Study on Adoption and Use by Retailers
✍ Scribed by Olivas-LujÁN, Miguel R.; Bondarouk, Tanya
- Book ID
- 125507317
- Publisher
- Emerald Group Publishing Limited
- Year
- 2013
- Tongue
- English
- Weight
- 304 KB
- Volume
- 10.1108/S1877-6361(2013)11
- Category
- Article
- ISBN
- 1781908990
- ISSN
- 1877-6361
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