Advanced Presentations by Design: Creating Communication that Drives Action

✍ Scribed by Andrew Abela

• Publisher: Pfeiffer
• Year: 2013
• Tongue: English
• Leaves: 223
• Edition: 2
• Category: Library

✦ Synopsis

Offering a new, exciting approach to the typically conventional practice for creating presentations, this new edition to a popular resource has compiled its material from more than 200 research studies in the fields of communication, marketing, psychology, multimedia, and law. The book demonstrates how to adapt a presentation to different audience personality preferences, what role the data should play and how much of it is necessary, how to turn data into a story, and how to design persuasive-yet-comprehensible visual layouts.

✦ Subjects

Общеобразовательные дисциплины;Основы исследовательской деятельности;