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Adolescents' Perceptions of the Relevance of Domains of Identity Formation: A South African Cross-Cultural Study

✍ Scribed by Charl Alberts; Ndileka F. Mbalo; Christiaan J. Ackermann


Book ID
110422458
Publisher
Springer US
Year
2003
Tongue
English
Weight
78 KB
Volume
32
Category
Article
ISSN
0047-2891

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## Abstract This paper examines the relationship between adolescent girls' self‐esteem, self‐monitoring, and social groups (i.e., susceptibility to peer influence and group identification/differentiation) on one hand, and their perception of brand symbolism on the other. There is particular interes