Studies on factors affecting the intention to purchase and repurchase in Internet shopping have been conducted for many years. However, these investigations were generally separated into two parts: the effect of factors on intention to purchase and the effects of factors on intention to repurchase.
โฆ LIBER โฆ
[ACM Press the ninth international conference - Minneapolis, MN, USA (2007.08.19-2007.08.22)] Proceedings of the ninth international conference on Electronic commerce - ICEC '07 - Theoretical model of purchase and repurchase in internet shopping
โ Scribed by Atchariyachanvanich, Kanokwan; Okada, Hitoshi; Sonehara, Noboru
- Book ID
- 121308066
- Publisher
- ACM Press
- Year
- 2007
- Weight
- 314 KB
- Category
- Article
- ISBN
- 1595937005
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