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[ACM Press the 18th international conference - Madrid, Spain (2009.04.20-2009.04.24)] Proceedings of the 18th international conference on World wide web - WWW '09 - Combining anchor text categorization and graph analysis for paid link detection

โœ Scribed by Nikolaev, Kirill; Zudina, Ekaterina; Gorshkov, Andrey

Book ID
121387797
Publisher
ACM Press
Year
2009
Weight
911 KB
Category
Article
ISBN
1605584878

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[ACM Press the 18th international confer
[ACM Press the 18th international conference - Madrid, Spain (2009.04.20-2009.04.24)] Proceedings of the 18th international conference on World wide web - WWW '09 - Combining anchor text categorization and graph analysis for paid link detection
โœ Nikolaev, Kirill; Zudina, Ekaterina; Gorshkov, Andrey ๐Ÿ“‚ Article ๐Ÿ“… 2009 ๐Ÿ› ACM Press ๐ŸŒ English โš– 911 KB

In order to artificially boost the rank of commercial pages in search engine results, search engine optimizers pay for links to these pages on other websites. Identifying paid links is important for a web search engine to produce highly relevant results. In this paper we introduce a novel method of