Achievement and affiliation motivation: Changing patterns in social values as represented in American advertising

✍ Scribed by George M. Zinkhan; Jae W. Hong; Robert Lawson

• Book ID: 119080879
• Publisher: Elsevier Science
• Year: 1990
• Tongue: English
• Weight: 711 KB
• Volume: 20
• Category: Article
• ISSN: 0148-2963
• DOI: 10.1016/0148-2963(90)90057-k