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'A Standard of Sophistication and Service': Joyce and the Tourism Trap

โœ Scribed by Victor Luftig

Book ID
125271288
Publisher
JSTOR
Year
1991
Weight
869 KB
Volume
11
Category
Article
ISSN
0790-7850

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## Abstract Evidence which demonstrates a link between the affective dimension and satisfaction in a tangible product based context is well documented. However, when placed in a credence service context the role of Affect becomes more complex. Previous research in this field has assumed consumer ho