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A Role Theory Perspective on Dyadic Interactions: The Service Encounter

✍ Scribed by Michael R. Solomon, Carol Surprenant, John A. Czepiel and Evelyn G. Gutman

Book ID: 115466966
Publisher: American Marketing Association
Year: 1985
Tongue: English
Weight: 509 KB
Volume: 49
Category: Article
ISSN: 0022-2429
DOI: 10.2307/1251180

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