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A resource-based view of the political party and value creation for the voter-citizen: an integrated framework for political marketing

✍ Scribed by O'Cass, A.

Book ID: 126047780
Publisher: SAGE Publications
Year: 2009
Tongue: English
Weight: 124 KB
Volume: 9
Category: Article
ISSN: 1470-5931
DOI: 10.1177/1470593109103066

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