β Scribed by Mark Harnett
No coin nor oath required. For personal study only.
A Quick Start Guide to Google AdWords outlines the background to Google, reveals the secrets behind pay-per-click advertising and what sells online, and gives vital tips on how to create a great campaign. With up-to-the-minute case studies and tips on vital business skills it covers: how to set up an account; the secrets of what sells online; how to word your ads effectively; how to pay the least amount for the most popular words; how to track profits; pitfalls to avoid.For the non-techie who wants to be involved, this book will show you how to research, prepare and run your own AdWords campaign as well as giving you the tools and the confidence to be able to explain it to others.
π SIMILAR VOLUMES
Addresses the top 100 consultancy & education forum questions, with tips & success factors to evaluate, implement & harness Google Business Solutions - Google Docs, Google Apps, AdWords & More.
vii, 294 pages : 21 cm
Google is not only the search engine of choice for millions of users, it is an immensely powerful tool for savvy businesspeople who know how to use its advanced features. Go Google is a comprehensive guide to everything readers need to know about Googleβs myriad applications, including Google Apps
Google is not only the search engine of choice for millions of users, it is an immensely powerful tool for savvy businesspeople who know how to use its advanced features. Go Google is a comprehensive guide to everything readers need to know about Googleβs myriad applications, including Google Apps