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A qualitative study of college student responses to conflicting messages in advertising: anti-binge drinking public service announcements versus wine promotion health messages

✍ Scribed by Ho-Young Ahn; Lei Wu; Stephanie Kelly; Eric Haley


Publisher
SP Birkhäuser Verlag Basel
Year
2010
Tongue
English
Weight
407 KB
Volume
56
Category
Article
ISSN
1661-8556

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